Valuable content and Search Engine Optimization go hand in hand. You can't have one without the other and still, expect to have a successful search result ranking.
All content created for online purposes needs SEO to stand out in the mass of mediocre blog posts clogging up the internet. Not to mention that one of the top three ranking factors for organic searches is content, according to Google.
One of the biggest mistakes marketers are making is
Some of today’s biggest brands utilize persuasive digital marketing tactics in order to appeal to their desired audience and sell more of their products or services.
We have all fallen for these schemes more times than we would like to admit.
However, if you are a business owner or advertiser, you can use these strategies to your advantage.
Learn how to sell more products or services to your desired customer with these persuasion techniques.
Persuasion can be one of the most effective marketing tactics, but it must be done correctly.
Persuasive digital marketing efforts can never be forceful.
Email marketing continues to be valuable, but businesses cannot continue to produce and send out lackluster email campaigns, and then expect their customer retention to rise and the money to just roll in. Generating a truly successful email campaign requires the delivery of relevant and valuable content promptly so that it successfully resonates with the customer and triggers the buying process.
Many people have brilliant ideas for mobile apps, but do not have the slightest idea on the first step to take to make those ideas a reality.
It really is about successful implementation!
Even tech-savvy individuals can struggle when it comes to app development because they do not have the necessary resources that large digital companies possess. Below is a list of the top benefits people and businesses will gain by hiring a professional mobile application development company.
Many people still see autonomous, or self-driving, cars as futuristic. Although, in reality, they are already here and making a name for themselves.
News headlines have proven that the technology isn't perfect, but it is improving at a wildly fast pace. With so much competition in the auto and tech industries, multiple companies are fighting for the title of first safe and successful fully autonomous car.
Ford has projected their model be ready within five years, giving tech companies, like Google, a major kick to not be out-done.
About 71 percent of Internet usage happens on mobile devices. Internet users spend on average 86 minutes a day on mobile internet, contrasted to 36 minutes on desktop internet. Earlier this year, Google altered its algorithm to give higher rankings on search engine results pages to mobile-optimized websites. Make sure your business website is mobile-friendly.
In the 90’s and even early 2000’s marketing and advertising companies focused on targeting their audiences based upon their demographics, things like,
Nowadays, demographics are becoming increasingly inaccurate when trying to appeal to your target audience. Now, marketing agencies know better and understand the necessity of profiling people and personalities to determine who is a potential customer.
Most people know that right now digital marketing is the best way to reach potential consumers, but this year is also proving that most consumers would much rather see and hear then research and read.
Video marketing is gaining momentum and many believe this is the year that the play button will be, by far, the most persuasive call to action on the web.
Well over half of marketing professionals report that
Some companies have social media policies so lengthy they get their own binders. Zappos, on the other hand, has a policy so short it could fit on a Post-It: “us be real, and use your best judgment.”
If you’ve got an incredibly strict, detailed employee social media policy, it might be time to
